Reddit Pro: How to Contribute Organically

How you contribute will depend on your objective and where you are engaging. There are three types of communities to consider:

* Brand Communities (e.g., r/Brand):
- Owned and Operated (O&O): Managed directly by your brand.
- Redditor Owned: Created and run by redditors, with moderators not affiliated with your brand.

* Brand Category Communities (e.g., r/Coffee): Pre-established and managed by moderators

* Other Communities: Relevant to your brand or where you see related conversations happening.

Your approach should adapt based on the community type, content value, and whether you need to connect with a moderator first.

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