 | Lucid Software had tried out enough desktop-only targeting and wanted to see something new. Looking to expand their advertising footprint, they came to Reddit to add mobile ads to their paid media strategy. Lucid’s campaign exceeded Reddit benchmarks for top-funnel engagement metrics and it’s safe to say that mobile was the right way to go. ~Read their success story here~ Acing ad formats on RedditLucid hit it big with their campaign by optimizing creatives with Reddit’s unique ad formats, and we want to show you how taking advantage of our ads can be your ticket standing out on Reddit. We’ve got ‘tried and true’ ad formats you’ve seen on other platforms–think text, images, and videos–but we’ve got some unique tricks up our sleeve, too. ~Check out this page~ for real examples of how other brands nailed each ad type, from carousels to conversation placements. [link] [comments] |
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Success Stories: Mobile ads move the needle for Lucid
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